Web Design
The Brief
I was tasked with designing and building a new website for Wingman Energy, a company comprising of young creative food technologists , designers, nutritional scientists and innovators. The sites purpose was to market and sell their effervescent drinks online and to allow users to gather more information about their products. The clients wanted a fun quirky and energetic website that expressed the brands youthful and energetic nature, while still looking professional and expressing the scientific background of the brand.
A site with movement
Wingman is a brand that promotes energy and movement and so we decided to add a bit of flair and motion to the site. With Wingman being an effervescent energy drink company, we decided to add bubbles to the site to express this to the user.
A site to inform the customer
Due to the nature and the uniqueness of the product, we had to assure the user that the product was safe to use and carefully formulated for human consumption. We made sure to explain how the product was tested thoroughly and that it complies with EU manufacturing regulations.